Store History

The original store on Main Street

Fact & Fiction opened in 1986 on Main Street in Downtown Missoula. Thanks to the encouragement of friends and family, and the support of the Missoula reading and writing community, F&F survived and grew.


In 1998 an opportunity to move to Higgins Avenue presented itself, and that summer friends of Fact & Fiction helped move the entire contents of the store three blocks east to the historic Bluebird Building at 220 N Higgins. Volunteers brought handtrucks, dollys, wagons and even wheelbarrows to move fixtures and, of course, books.


Our current location on Higgins Ave